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Slide 13 -
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A presentation on
T-20 World Cup Cricket for the Blind
Samarthanam - Credentials Established 1997
Mission: To empower visually impaired, disabled and underprivileged people, through developmental initiatives focusing on educational, social, economic, cultural and technological aspects.
Vision: A society free of discrimination against the disabled, where people with disabilities, especially the visually impaired, enjoy equal opportunities and enhanced quality of life.
Affiliations:
World Blind Union
World Blind Cricket Council
Rehabilitation International
Works closely with Boston University, Univ of Chicago, Corporates, Govt agencies Resource Alliance ,& others.
Awards:
National Award for the Welfare of Children for 2009
Best NGO Award for 2006
NDTV Sports award for lifetime achievement Feb 2012……and many more National & International Awards and Recognitions..
Area of Work.. Education &
Nutrition Information
Technology Rehabilitation Sports and
Culture Environment Vidyaprasad
Mid-day Meal Residential
Schools Digital Library Techvision SHRISHTI KIRANA Jnanavikas
Library CABI Athletics Chess, Sunadha Vividha Swadhara Dry Waste
Recycle Environment
Management
A medium to rehabilitate visually challenged &Create awareness among public about abilities and talent of the blind.
Provide visually challenged with opportunities to overcome the debilitating challenges of life.
Use competitive cricket to enable the blind to look at life positively, gain in confidence and strive to be winners .
The game along with their academic and other soft skills will enhance their chances of gainful employment
Resulting in overall development of the visually challenged
Why Blind Cricket ?
I and II Blind Cricket World Cup tournaments were organized in 1998 and 2002 in Delhi and Chennai
The first overseas series was undertaken by the Indian team in 2004 versus Pakistan.
In May 2005 Pakistan Blind Cricket team played a series of 5 One Day Internationals in Delhi (Indo Pak Petro Cup) – India convincingly won by 4 – 0
The Indian Blind cricket team also finished runners up in the third edition of the Blind Cricket world cup held in Islamabad in 2006
In summer 2010, as a result of the immense effort and contribution from Samarthanam the Indian Blind Cricket team went on a tour of England and returned home after 3-0 series triumph and CABI assumes fulltime responsibility of organizing blind cricket.
Indo- Pak bilateral series in Chennai, India, in March 2012, was won by hosts India convincingly
Indian Blind Cricket …The Road so far Samarthanam -CABI CABI – Cricket Association for the Blind in India ,Is the cricketing arm of Samarthanam, Bangalore based NGO
Affiliated to WBCC ( World Blind Cricket Council), bagged the hosting rights – T20 Worldcup
The Gen Secretary of CABI Mr. Mahantesh is a lifetime achievement award winner of the NDTV sports award – Feb 2012
Blind Cricket Action The first Twenty – Twenty World Cup Blind Cricket Tournament in the history of the game to be held in December,2012
Has confirmed participation from Australia, Bangladesh, England, India, New Zealand, Pakistan, South Africa and Sri Lanka along with new entrants Nepal. It will kick off with a grand opening ceremony in KSCA stadium
First blind cricket International event to be held in Bangalore and also the first one in India since 2005
Doordarshan and All India Radio to telecast the tournament live keeping in view the reach of the National broadcaster.
Extensive media planning, coverage (print, electronic & web) are being planned.
A grand opening ceremony involving celebrities, cricketers is being stringed up.
About T 20 World Cup 2012 World Cup Ball - Unveiled The world cup ball was unveiled on Sat 25th Feb, among dignitaries from corporates, & Media
Syed Kirmani legendary cricketer unveiled the WC ball, along with dignitaries from the media, film & fashionworld
The prestigious KSCA – Chinnaswamy stadium played host to the event Star Cricketers_ endorsement Previous Partners Sponsorship Details Title Sponsor – Rs 4 Cr (1 Slot)
Co- Sponsor – Rs 2 Cr ( 2 Slots)
Associate Sponsor – Rs 1 Cr ( 4 Slots)
Supporting Sponsor – Rs 50 Lacs
Official Partner – Rs 25 Lacs
Sponsor a Team – 15 lacs
Sponsor a Match – 10 lacs
Partnership Deliverables Branding
Sponsor’s Logo placed on all marketing materials i.e. Posters, Print advertisements, Tournament Materials, Website, press release Signage at events
Announcement on the radio spots, jingles, TV promos and other promotional events.
Prominent coverage in all print media advertisement releases along with those of organisers and other sponsors.
Presence of the organisation representatives on the stage and other distinguished guests during the press conferences, promotional events, tournament related launches, prize distribution ceremonies and post tournament celebrations.
Marketing
Oppurtunities to associate with major corporates in Bangalore
Brand building & visibility among corporates and other Govt bodies
Oppurtunity to promote brand in India & abroad.
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