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Illumination Entertainment or How Minions Made Billions PowerPoint Presentation

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Illumination Entertainment or How Minions Made Billions Presentation Transcript

Slide 1 - Illumination entertainment or how minions made billions
Slide 2 - Founded in 2007 by Chris Meledandri Best known for Despicable Me franchise First movie Despicable Me Highest-grossing films: Minions (#18 of the highest-grossing films of all times), Despicable me 3(#28 of the highest-grossing films of all times), Despicable me 2(#37 of the highest-grossing films of all times) Dossier
Slide 3 - Here comes the money «As Mr. Meledandri will tell you, his is not a typical animation operation. He wants to prove that strict cost controls and hit animated films are not mutually exclusive, that these pictures do not have to cost $150 million.» «The New York Times», 2011
Slide 4 - Budget comparison $69 million, 2010 $165 million, 2010
Slide 5 - Budget comparison $70 million, 2012 $165 million, 2012
Slide 6 - Budget comparison $80 million, 2017 $175 million, 2017
Slide 7 - Spending less on animation is the key
Slide 8 - Design comparison
Slide 9 - The secrets of success: Cheapness of making Spending more money on PR company Simplicity of characters Playing it safe, no risks Simple plot, which is easy to understand Appealing to most of the audience Excluding art from moviemaking process, focusing only on the business Selling merchandise (a lot of it)
Slide 10 - Thank You