X

Download Inventing Baby Food Gerber and the Discourse of Infancy PowerPoint Presentation

SlidesFinder-Advertising-Design.jpg

Login   OR  Register
X


Iframe embed code :



Presentation url :

Home / Romance & Relationships / Romance & Relationships Presentations / Inventing Baby Food Gerber and the Discourse of Infancy PowerPoint Presentation

Inventing Baby Food Gerber and the Discourse of Infancy PowerPoint Presentation

Ppt Presentation Embed Code   Zoom Ppt Presentation

PowerPoint is the world's most popular presentation software which can let you create professional Inventing Baby Food Gerber and the Discourse of Infancy powerpoint presentation easily and in no time. This helps you give your presentation on Inventing Baby Food Gerber and the Discourse of Infancy in a conference, a school lecture, a business proposal, in a webinar and business and professional representations.

The uploader spent his/her valuable time to create this Inventing Baby Food Gerber and the Discourse of Infancy powerpoint presentation slides, to share his/her useful content with the world. This ppt presentation uploaded by worldwideweb in Romance & Relationships ppt presentation category is available for free download,and can be used according to your industries like finance, marketing, education, health and many more.

About This Presentation

Slide 1 - Inventing Baby Food: Gerber and the Discourse of Infancy in the United States (Amy Bentley) By: Michaela Frank
Slide 2 - Gerber’s Beginning In the late 1920’s- 1950’s American Academy advocates the nursing of infants up to 2 years with the introduction of solids at 4-6 months old Social and economic changes due to industrialization, mass production and advertising Helped spur the introduction of solid foods to infants at younger ages
Slide 3 - History of the Bottle Late 19th century Americans turned to science as the ultimate authority. There was a “medicalization of motherhood” during this “chemical period” Resulting in the promotion and advertisement of infant formula products such as: “Nestle’s Milk Food: Baby’s Friend” “Mellin’s Food for Infants and Invalids: The only perfect substitute for Mother’s Milk”
Slide 4 - The Times Are Changing 1920’s introduction of commercially produced canned goods that were affordable for all Made possible by advertising firms, popularity of magazines and newspapers, and increased population and literacy. Scientists’ discovery of vitamins increased emphasis on the importance of a healthy diet. “Advice manuals” such as Foods and Home Making, by Carlotta C. Greer
Slide 5 - So the story goes… 1927 Mrs. Dan Gerber, wife of Fremont Canning Company tried to strain peas for her infant. The job was tedious and time-consuming sparking the idea that the canning company could do it. By 1928, the company was profiting off of “authentic…woman’s ingenuity transforming child-rearing in the U.S.” Gerber became the exclusive producers of baby foods
Slide 6 - Beating out the competition Gerber did vary well during the depression years expanding their production to include toddler foods and cereals 1930: 842,000 cans of baby food produced 1931: 1,311,500 cans 1932: 2,259,818 cans of baby food By 1935 Gerber maintained dominance over the competitors, Beech-Nut, Heinz, and Libby’s
Slide 7 - The Gerber Baby Gerber symbolizes “quality and trustworthiness” Drawing by: Dorothy Hope Smith, and adopted as official trademark in 1931. http://www.snopes.com/movies/actors/bogart1.asp
Slide 8 - Advertising schemes Less spending during the Great Depression and suspicions about canned food quality prompted Gerber to “acclimate and familiarize people with the manner in which baby food was packaged”. Memorable branding became essential Advertising was directed at mothers and used health professionals as campaigners Gerber successfully marketed its products as wholesome, convenient, modern and scientific.
Slide 9 - Promotion using Dieticians Skepticism over canned foods still persisted in the 1930’s The ADA became influential in promoting Gerber products as “scientifically prepared and thus free of contaminants, vitamin-filled, healthy and wholesome food for infants” The ADA journals included research “funded by Gerber” proving the safety of their canned baby foods
Slide 10 - Convincing Mothers Gerber placed ads in leading women’s magazines like Ladies Home Journal Common practice: “advertisement urged women to send in one dollar for a set of Gerber foods, and asked them to provide the name of their grocer, whom Gerber would then persuade to carry their products.” Gerber later emphasized the “Freedom” aspects of their foods focusing on the independence from kitchen restrictions for mother and baby Gerber also had ads stating mothers can’t make food as nutritious as Gerber and to “serve them (Gerber foods) for baby’s sake” Another add focused on the husband- wife relationship
Slide 11 - Results of Gerber’s Ads It resulted in a mothers lack of confidence to take care of their infant Earlier introduction of solid foods to infants The Gerber Baby: “gives the implicit impression that babies this young should be eating solid foods” Gerber’s competitors also used younger and younger infants for their ads “While the early introduction of solids might not necessarily help infants, neither would it harm them”
 

Frequently Asked Questions

> About SlidesFinder?

Slidesfinder is a website that allows users to upload and share their PowerPoint presentations online. It provides a platform for individuals and businesses to share their ideas and knowledge through presentations, and for others to view and download these presentations for educational or professional purposes.
Slidesfinder offers a wide range of presentation topics and categories, including business, education, science, technology, health, and more. Users can also search for presentations using keywords, tags, or by category. The website provides tools to create professional presentations with rich media, animations, and graphics.



One of the key features of Slidesfinder is its user-friendly interface, which allows users to easily upload, view, and share presentations. Users can also embed their presentations in their websites or blogs using the website's embed code feature.
Slidesfinder also offers premium services, such as the ability to create private presentations and to download presentations in high-quality formats. However, the basic features of Slidesfinder are free to use, making it accessible to anyone who wants to share their ideas and knowledge through presentations.

> How do I register with SlidesFinder?

Go to registration page (you can see signup link on top of website page) https://www.slidesfinder.com/signup . If you have facebook/gmail account them just click on SIGN IN WITH FACEBOOK OR SIGN IN WITH GOOGLE button, by this you will be a registered member of slidesfinder without filling any form, required detail automatically will be fatch from your account. If you do not a Facebook account, then click on "Signup". Fill all required fields and you will be a registered member of slidesfinder.

> Is slidesfinder account confirmation is mandatory?

Yes it is mandetory to active your account to login.

> Do I need to signup/login on SlidesFinder before uploading a PowerPoint presentation?

Yes, you need to login with your account before uploading presentation. Your username will be displayed on your uploaded presentation. Your registered email id is needed for sending your stats of uploaded presentation.

Slidesfinder is a sharing website for PowerPoint presentations search and share. Find your interest in the form of powerpoint presentations on slidesfinder and save your valuable time . On Slidesfinder you get presentations from our huge library of professional ppt presentations. We believe in making your search INFORMATIVE and FUN. Find your best ppt presentation from a pool of PowerPoint presentations stacked under important industry categories like business & management, heath & Wellness,eduction & training etc. We provide unique informative PowerPoint presentation for marketers, presenters and educationists. These professional PowerPoint presentations are uploaded by professionals from across numerous industry segments.These ppt presentations are available for FREE download.

Not just finding your interest, but facilitate you broadcast your interest. We have created this platform for easy sharing of PowerPoint presentations, ensuring that these presentations get maximum exposure. Create your slidesfinder account and upload PowerPoint presentations for free, share on social media platforms and BUILD YOUR CROWD WITH PRESENTATION !!

The Great Buddha says, "Share your knowledge.It’s a way to achieve immortality"! So, start sharing knowledge and we are here to make that immortal !!

© 2013-2022 SlidesFinder. All rights reserved.

Re-productivity of content are not allowed. Without prior written permission from author, commercial use of any content is illegal.